• 4 Ways to Boost Your Professional Image

    Posted by øBecky S. published by §Damian M. on 3rd Jun, 2010 | 2 Comments in Business Development

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    Let’s face it, freelance design, by definition, can be a very insulated business. You don’t have co-workers there to encourage you and motivate you on a regular basis. And you don’t have others to help coach you with skills like improving your presentations and inter-personal skills.

    Even when we don’t want it, the unsolicited advice from peers can bring into clarity aspects of ourselves we can’t see.

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  • 6 Ways to Keep Your Clients, Part 2

    Posted by øBecky S. published by §Damian M. on 22nd Apr, 2010 | 1 Comments in Business Development

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    The rules are the same for Madison Avenue ad agencies, mid-tier creative firms, small shops and freelance design consultancies. You can’t build or sustain a business without repeat business. Even for firms that have a healthy portion of long-term clients on retainer, repeat business from project clients is essential to keeping the pipeline full.

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  • Finding Your Sweet Spot-Part One

    Posted by øBecky S. published by §Damian M. on 16th Mar, 2010 | 5 Comments in Business Development

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    Frequently designers and other entrepreneurs fall into a trap. They work so hard to chase business opportunities that they miss the big picture. They lose sight of the kind of opportunities they really want. Their focus dulls on who they are and the kinds of businesses they need to work with to reach their growth goals.

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